Ebby Associates attend a Luxury Portfolio workshop at Robb & Stucky Interiors in Plano.

Ebby Associates attend a Luxury Portfolio workshop at Robb & Stucky Interiors in Plano.

Yesterday, associates from the Ebby Halliday Companies enjoyed a presentation by Stephanie Pfeffer, director of integrated marketing for Luxury Portfolio Fine Property Collection, about the benefits of the Luxury Portfolio program and how to best utilize the program for their luxury listings. Stephanie covered various topics including the new LuxeAnalytics tool that allows associates to generate individual property reports to communicate to clients the vast reach of LuxuryPortfolio.com, as well as an overview of how to best utilize social media strategies.

Luxury Portfolio continues to represent more luxury inventory than any other broker network, more of the top 1,000 most expensive properties in the country than any other luxury organization, as reported in Ultimate Homes’ magazine, and had more top agents in The Wall Street Journal’s “Real Estate Top 200” than any other organization.

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