For those of you who haven’t ventured into downtown Dallas via the Tollway recently, be sure to look for our First Lady on her very own billboard in honor of her upcoming 100th birthday. The board shown above is now facing southbound traffic on the Tollway at the Oak Lawn exit.

We thought it was an appropriate location considering Ebby’s Dallas career started in downtown when she arrived in 1938. She sold hats at the W.A. Green store and would venture across the street on her lunch break to check out the competition at Neiman Marcus. Their hats sold for $25 and hers were closer to $3. She went on to open her own hat boutique, “Ebby’s Hats” which was also located near downtown on Fairmount Street. In 1945 when the developer husband of one of her best customers said to her “if you can sell all those crazy hats to my wife, maybe you can sell my crazy houses,” she accepted his challenge, changed her product from hats to houses and the rest is history.

One other interesting side note is about the 1965 photograph of Ebby used on the board. It was a publicity photo taken by Charm Magazine for a major story about “Dallas Women Who Work”.

For the full schedule of 100th birthday festivities, visit

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