Pricing a Property is Serious Business

Pricing a Property is Serious Business

Strategic pricing is the key to selling your home at an attractive price in an acceptable amount of time. While many brokers will gladly list your home, the reality is if it is not properly priced your home may sit on the market month after month and actually help sell competing properties.


At Ebby Halliday, our Associates take pricing your property very seriously. Your Ebby Associate will utilize Multiple Listing Service data to create a Competitive Market Analysis that estimates a market-value range for your home based on the recent action of buyers and sellers in your neighborhood. A few of the factors your Ebby Associate will consider when estimating your property’s market value:


* Successfully sold homes – Lists the selling price of recently purchased homes comparable to yours.


* Competitive properties for sale – Since they are not yet sold, the market value is undetermined, but they are important, as buyers most likely will view and compare these properties with yours.


* Pending sales – Though they have not yet closed, homes under contract are a good indicator of value in the current market.


* Failed to sell – The listed price of these homes suggests what potential buyers will not pay.


If you’re curious about what your home is worth in North Texas’ competitive housing market, visit the award-winning, where you’ll find just the right real estate professional for your needs.


10 Ways to Refresh and Renew This Spring

10 Ways to Refresh and Renew This Spring



When you think of springtime, brightly colored flowers, sunny days, and lush foliage likely fill your thoughts. It’s the time of year that signifies renewal – and the perfect time to tackle making over your home.


In the new spring edition of Grand Vie: Luxury in Living, Dallas-Fort Worth’s premier luxury home publication, Shay Geyer, owner and designer at IBB Design Fine Furnishings, provides some timely tips for a spring makeover of your home.


*  Greenery is the 2017 Pantone Color of the Year and the perfect nod to spring for your home’s décor.  A “fresh and zesty yellow-green,” this color can be used as an accent to bring a neutral palette to life or paired with other lively colors for a dynamic interior.


10 Ways to Refresh and Renew This Spring


*  Paint is one of the easiest ways to transform a room. Choose a happy hue that brings new life into your room and puts a smile on your face. Brighter, more-saturated hues work best as accents and shades of white offer a crisp backdrop for artwork and fabrics to steal the show.


*  Wallpaper is more of a commitment than paint, but it allows you to bring in bold patterns and cheerful color that will fill your space with happiness all year long.  Good news: Removable, peel-and-stick wallpapers are now available.


*  Add accent pillows in a bright floral pattern or botanical print to your sofa or chairs for an instant update. Butterflies, birds and cherry blossoms are other popular spring motifs that work beautifully as accents in a home.


10 Ways to Refresh and Renew This Spring


*  Punchy pastels are on trend right now. Think of ballet pinks and aquas but kicked up a notch in saturation. These colors are anything but soft and can add a cheerful accent to your space when used in accessories.


*  Drapery panels not only dress your windows but they soften a wall by layering in fabric. Choose a solid in sunny yellow or sky blue or opt for a floral pattern for a touch of springtime influence. If you’re shy about pattern and color, select a sheer fabric for drapery panels to evoke a light and airy feeling.


*  Layer in the texture. Use a grass-cloth wallpaper or a tile that emulates wood to bring the outdoors inside your home.


10 Ways to Renew and Refresh


*  Add scented candles and diffusers throughout your home. Fragrances like fresh peony, lavender thyme and gardenia will fill your rooms with the sweet smells of spring.


*  Add floral and greenery arrangements to bring a room to life. Whether fresh or faux, a floral arrangement instantly makes a room happy. When selecting a silk arrangement, the more lifelike the better. Use the arrangements on an end table, console or coffee table for a pop of color.


*  Get organized. Edit your rooms and get rid of clutter. Incorporate baskets into your bookshelves to keep things neat and tidy. Use decorative boxes on your cocktail table to store remotes and electronic devices.


For more advice on bringing springtime into your home and to see many of the most spectacular homes for sale in North Texas, visit


PHOTO CREDIT: Dan Piassick







Essentials for the Perfect Picnic

Going for a picnic is the quintessential way to spend a beautiful spring or summer afternoon. This season, upgrade your picnic game with these essentials.

1. Picnic basket – $69.95
This charming basketweave picnic basket is the perfect vessel to transport your food to the ideal spot. The sturdy leather straps make it easy to carry.
2. Food storage – $34.95
Keep your picnic food fresh with these airtight storage containers. They neatly stack and have color-coded lids to help you stay organized. They’re also microwave and dishwasher-safe.
3. Steady stick wine glass holders – $10.95
These clever wine glass holders stick in the grass to hold your glass steady. Never knock over your wine glass again!
4. Insect repellant – $4.97
Be sure to have insect repellant nearby to keep insects away. This dry spray does the trick without leaving oily residue behind.
5. Acrylic wine glasses – $3.95
These acrylic wine glasses are a durable twist on the classic design. Plus, they stack neatly to save space.
 Picnic blanket – $45.00
Relax in style with a fun picnic blanket like this one. It’s also reversible!
7. Paring knife – $9.95
This knife is perfect for paring, peeling, and slicing. The covered blade keeps it safe in a picnic basket.
8. Bamboo dining ware – Plates: $14.94, Flatware: $11.95
This beautiful bamboo dining ware is a sturdy and eco-friendly alternative to plastic. Pack it up and throw it out when you’re done!

Free Home Buyers Seminar Provides Answers

Home Buyers Seminar Provides Answers


Are you or someone you know interested in buying a home? You’re invited to come listen to local experts discuss the home-buying process in today’s market.


Questions that will be addressed:

*  Is now the right time to purchase a home?

*  Rent vs. Buy: What are the benefits of each?

*  How does the interest rate affect a house payment or size of home for the buyer?

*  What is the process of purchasing a home?

*  What are the qualifications for purchasing a home?


*  Obtain a free Pre-Approval Letter and then receive a free appraisal.

*  Drawings to win a free home inspection, free home warranty and other surprises


This free seminar takes place Thursday, April 27, 6-8 p.m. and Saturday, April 29, 10-noon at the Irving Convention Center, 500 W. Las Colinas Blvd. in Irving. Parking is free.


Seating is limited. Please reserve your seat by texting/calling:


Nancy Russell at 214-707-1356

Rob Russell at 972-835-6093

Renee Michon at 248-707-0260


Please provide your name, number of attendees and which date you would like to attend.



House of DIFFA Celebrates Fashion, Design, Philanthropy

House of DIFFA Celebrates Fashion, Design, Philanthropy


DIFFA/Dallas’ black-tie gala, House of DIFFA Arabesque, takes place Saturday, May 6, at the Omni Dallas. This extraordinary fashion experience includes the Ebby Halliday Silent and Live Auctions, a seated dinner, an exciting mix of philanthropy, theatrics and DIFFA/Dallas’ legendary runway production for close to 2,000 patrons enabling grants for HIV/AIDS service organizations in North Texas.


DIFFA/Dallas, formed in 1984, is the only HIV/AIDS organization in Texas that provides funding to local HIV/AIDS service organizations within our community. Highlighting the design community, the nonprofit hosts multiple events throughout the season including Burgers & Burgundy, DIFFA/Dallas Wreath Collection and House of DIFFA. Through your support and generosity, DIFFA/Dallas is able to make a significant impact in our community.


For more information and tickets, visit


Fresh Listing Friday: Santa Barbara-Style Stunner

FLF Logo
Happy Friday, all! Keeping in line with our celebration of spring, this week’s Fresh Listing Friday is a stunning Mediterranean-style home situated in proximity to the Four Seasons Golf and Sports Club in Las Colinas. 4232 Saint Andrews Boulevard offers a variety of upgrades including Visual Comfort chandeliers and sconces, a dry bar with an ice maker and wine cooler, and stainless-steel appliances. Take a virtual tour below to see the gorgeous Santa Barbara-inspired details throughout.

Need-to-know Details:

• Priced at $845,000
• 3,825 square feet: 5 bedrooms, 4.1 baths
• Breakfast bar with hammered copper sink
• Master bath with marble countertops, a walk-in shower, and a freestanding tub

110695623-2157663Front Exterior
Front Entryway
Casual Living Area
Dining Area
Formal Living Area
110695623-2157793 110695623-2157803
Master Suite
Bonus Room
Balcony110695623-2157883 110695623-2157893
Rear Exterior
To view this listing, contact The O’Toole LeVan Group at 972-978-5317 or 214-356-9769 or

Prosper I Celina Office to Open Summer 2017

	Prosper I Celina Office to Open Summer 2017


Ebby Halliday Realtors has announced plans to open a new Prosper I Celina Office. Scheduled to open in July 2017, the approximately 5,000-square-foot office is located at the northeast corner of Highway 289 (Preston Road) and Prosper Trail in fast-growing Prosper. It will be “home” to approximately 50 residential real estate agents serving the greater Prosper/Celina area.


“This state-of-the-art office will greatly enhance our ability to serve the needs of the area’s growing number of home buyers and sellers for many years to come,” says Mary Frances Burleson, president and CEO of the Ebby Halliday Companies, which includes Dallas-based Ebby Halliday Realtors and Dave Perry-Miller Real Estate and Fort Worth-based Williams Trew Real Estate, as well as affiliated companies Texas Premier Title, Home Team Insurance and Home Team Mortgage Company.


“The location of our new office is phenomenal,” says Ebby Halliday Companies Chief Financial Officer Ron Burgert, who was instrumental in selecting the new site and building out the new office. “Strategically situated along State Highway 289 (Preston Road), it offers easy access to the 289 and U.S. 380 corridors, as well as the Dallas North Tollway.”


Ebby’s new Prosper I Celina Office will feature collaboration centers where Associates and clients may meet to discuss residential real estate needs, says Cathie Skinner, who recently was named sales manager of Ebby’s new Prosper I Celina office. Cutting-edge technology will help the office’s Associates assist buyers with their home searches and sellers with their understanding of local market trends.


Skinner, who has been a real estate agent for seven years, joined Ebby’s Plano/Willow Bend Office three years ago. She has been a multimillion-dollar producer every year since she entered the real estate business. Skinner says she chose Ebby Halliday Realtors because of her respect for the firm’s founder, Ebby Halliday, who passed away two years ago at the age of 104, and because of the firm’s stellar reputation.


“From day one, Ebby Halliday Realtors has offered a firm foundation for my business,” Skinner says. “Having owned many properties and having experienced the ups and downs of the market, I strongly believe in homeownership and in our company.”


A very open, authentic person, Skinner says she is a mentor-teacher at heart.


“I love to see others succeed, and I’m excited about this opportunity to use my enthusiasm and sales skills to ‘sell’ Ebby as a company,” Skinner says. “Agents have choices and they can’t choose a better company than Ebby Halliday Realtors. I am really looking forward to investing in our Prosper I Celina agents by encouraging them and giving them the tools to be the best they can be.”


For more information about Ebby’s new Prosper I Celina Office, visit


PHOTO: Cathie Skinner

PHOTO CREDIT: Daniel Motta


Open Houses You Shouldn’t Miss

If you’re looking for a home in North Texas, you’ve come to the right place! Even if you’re not, these properties are all open to visitors this weekend and may serve as the perfect inspiration for your next home search.

7148 Royal Lane | Dallas | $994,500
5312Westgrove5312 Westgrove | Dallas | $799,000
5011 Purdue Avenue | Dallas | $729,000
1505 Sustrik Court | Keller | $695,000644DukeSaxonyDrive644 Duke Saxony Drive | Lewisville | $599,000
8024 Strathmore Drive | McKinney | $544,000
Wind Brook

811 Wind Brook Lane | Prosper | $525,000
13448 Stanmere Drive | Frisco | $499,750

To see all the wonderful homes open this weekend, visit

Pulling Back the Curtains on the Loan Process

Pulling Back the Curtains on the Loan Process


Buying a new home can be an exciting experience, but it can also be one of the most challenging, especially if you are unfamiliar with the mortgage process and its many requirements. Much of this stress can be avoided, however, if you understand the steps involved with purchasing a home.


Are you wondering what happens during the loan application, approval and closing process? We’ve laid it all out for you in five steps, along with more details on exactly what happens at closing. Below is a step-by-step explanation of the home mortgage process.


Loan Officer

Loan Officers are subject matter experts who stay up to date with the mortgage industry so they can informatively answer questions homebuyers may have about various loan types. They are also licensed to discuss current rates and get a homebuyer locked in at the best available rate a loan type offers.


Chris Crenshaw, a loan officer with Home Team Mortgage, says, “It is so important to dive deep into the financial situation of each client to present to them the best options available. Then you can discuss the pros and cons of each loan type, so they can make a well-informed decision.”


Loan Officers are on standby for their clients, and they keep everyone updated on the loan status. Dan Hansen, a loan officer with Home Team Mortgage, says, “On average, I would say that I speak with a single client at least three or four times a week. I always try to speak with the borrower before the weekend to update them on the status of their loan and explain the next steps of the process to them beforehand. If they are new home buyers, I try to reach out more often to go over more – in case they don’t know what questions they should be asking.”



In some cases, processing is the most important step in the mortgage loan approval process since it is decided early on whether a potential homebuyer will be approved for the loan. Processors come in after the loan officer enters a homebuyer’s data into the system and uploads required documentation such as paystubs, bank statements and the loan application. They have a variety of responsibilities, from reviewing bank statements for any large deposits that need to be sourced to verifying employment to calculating income based off W2s, tax documents, and paystubs.



A more in-depth analysis follows once underwriters ensure the loan application is completed with all supporting documentation required for the loan. Underwriters consider the loan-to-value (the amount one puts down on their home compared to what is owed) and debt-to-income ratio (total funds left after debt including the potential mortgage payment) to factor a borrower’s ability to pay. They also cite other compensating factors beyond numbers and calculations, such as stable employment history and high liquid assets with a low loan to value. Once the review is completed an underwriter creates specific loan conditions for the loan closer to clear so the file can be completed per state and federal regulations. The loan is then in the final approve stage.



Mortgage loan closers pick up the file once it is final approved. This department works with title companies to finalize all fees and the escrow account (taxes plus insurance), if applicable, to create a final Closing Disclosure. A closer also creates and prepares documents for borrowers to sign, such as the Note and Deed of Trust. Before documents are created and a Closing Disclosure is finalized, the file and system are reviewed for any discrepancies and any required underwriting conditions are cleared, or pushed to be cleared at funding. Funding takes place after the borrowers and seller’s signed closing documents are reviewed and remaining conditions are cleared.


Post Closing

Many borrowers are unaware of the loan progression after closing on their home. Typically, a mortgage company will sell the loan for profit. This requires reviewing, organizing, and auditing the loan file to deliver to the selected investor (usually completed electronically). The investor will then purchase the loan or send notice for conditions they require prior to purchasing. Each loan contains a Mortgage Identification Number and is registered through the Mortgage Electronic Registration System (MERS). Once the loan is purchased, it is transferred to the investor via MERS. Upon completion of the transfer, the new investor provides borrowers with a welcome package identifying contact information, monthly payment required, and information on how and where to send mortgage payments.  The former lender will also provide borrowers with a “goodbye” letter confirming to whom their loan has been sold and the date future payments should be made to the new investor. The homeowner’s insurance company will also receive notification of the sold mortgage along with a request to update the mortgage holder on the borrower’s policy. Additionally, government loans require the lender to insure the loan by completing an application and occasionally sending in an audit binder (an organized binder with supporting documentation a lender has on file) prior to insurance approval. The “insuring” process can take anywhere from 5 minutes to two or three weeks, depending on any conditions requested of the lender.


Are you or someone you know interested in buying a home? You are invited to listen to local experts discuss the home-buying process in today’s market.


Questions that will be addressed:

*  Is now the right time to purchase a home?

*  Rent vs. Buy: What are the benefits of each?

*  How does the interest rate affect a house payment or size of home for the buyer?

*  What is the process of purchasing a home?

*  What are the qualifications for purchasing a home?

Join us for a free seminar on Thursday, April 27, 6-8 p.m. or Saturday, April 29, 10-noon at the Irving Convention Center, 500 W. Las Colinas Blvd. in Irving.


Seating is limited. Please reserve your seat by texting/calling Renee Michon at 248-707-0260. Please provide your name, number of attendees and which date you would like to attend.



The Latest in Luxury Living


Staying current with the latest and greatest modernisms, experiencing destinations of distinction, and knowing how to pamper yourself have long been major elements in defining your luxury lifestyle. The spring 2017 edition of Grand Vie: Luxury in Living magazine includes a collection of trends from Luxury Portfolio International in the areas of Innovation, Exploration and Relaxation to add luxury to your life and inspire your own ideas.


The Latest in Luxury Living

Snapchat Spectacles

Snapchat, the increasingly popular social media platform, has developed specs designed to make sharable memories taken from your perspective, literally. These wearable sunglasses take 10-second videos which get shared to your Snapchat memories over Wi-Fi and make it possible for your Snapchat friends to literally see the world from your point of view. Available in black, teal and coral, they are an exciting new gadget, keeping you connected to your sphere.


The Latest in Luxury Living

Oombrella Smart Umbrella

Oombrella is a smart umbrella connected to the app on your phone that alerts you before it rains, ensuring you never leave the house without it. Oombrella also shares live weather data within its community of users so you’re never caught in the rain. And for those who tend to lose their umbrellas frequently, it has a “forget-me-not” feature to alert you when you’ve left it behind. Available in black, white and a shiny color, as well as bag-sized or the classic large size. No more bad-hair days on the horizon.


Ametis Shower System

Ametis Shower System

The award-winning Ametis Shower System by GRAFF will make your en suite bathroom feel like a spa. Designed to create a truly exceptional showering experience, it offers a soothing halo effect using LED chromotherapy lighting. This shower system will leave you feeling refreshed and rejuvenated, not to mention your bathroom will look modern and newly updated.


To see more LuxeTrends and some of the most-extraordinary homes currently for sale in Dallas-Fort Worth, visit